BrokersUnited is a technology consortium designed to help brokers grow and convert leads faster. In our initial launch, we offer brokers free access to SocialSurvey’s review platform and deliver customer experience insights and benchmarking to participating lenders.
Until now, brokers have been at a disadvantage to large lenders who have access to enterprise-grade and best-of-breed technology platforms, and they are on the hook for a borrower experience that is often controlled by their wholesale lenders. BrokersUnited is dedicated to bridging this gap so mortgage brokers can deliver on their promise to provide the best borrower experience.
The BrokersUnited vision is to ensure all brokers have access to best-in-class technology and a collective voice to establish a consistent borrower experience with their wholesale lenders. As we grow, we will add additional enterprise-level technology to our consortium, thus establishing a powerful resource for brokers.
Customer survey data is analyzed to provide lenders with benchmarks and recommendations to improve the borrower experience. We understand that all lender experiences are not equally beneficial to the borrower and can often be unpredictable. Through transparency and accountability, lenders can make better decisions to improve the borrower experience.
No, all customer data is completely anonymized. Lenders will only be able to view their overall ratings and gain insight into areas of their customer experience that need improvement. Lenders will not have access to data that would allow them to capture leads or retarget customers.
Our benchmarking data allows us to provide lenders with clear analysis and accountability to make improvements to their borrower experience. By automating reviews with participating lenders, you are supporting a better and more equal future for the borrower experience. By participating, brokers are speaking up for a better future.
BrokersUnited is NOT a trade group. We do not want to replace or supplant any existing organizations. We are hopeful to collaborate with all associations who support and help mortgage brokers compete and deliver families the best possible mortgage experience powered by America’s best of breed technology providers.
No, membership at BrokersUnited is free for brokers, which includes a SocialSurvey account at no cost. Members will receive paid offers for additional products and services such as Sites, AI Chat, and Listings Management.
Lenders pay a fee in exchange for obtaining anonymized data about the customer experience of borrowers who fund loans through them. This fee is calculated based upon relative market share of the lender.
When a broker submits a file to a wholesale lender, they have already shared all the information needed to process a survey upon funding of the loan. Brokers don’t need to do anything additional except agree to participate in the program.
Yes. Any broker in the country is welcome to participate and gain a free SocialSurvey account. If you only work with lenders that have chosen not to participate in BrokersUnited, you will have to manually send surveys to your borrowers upon the funding of each transaction. This is very easy to do from inside the SocialSurvey application.
No. The data belongs to the broker and loan officer (as well as the consumer). Even if a lender stops participating in the consortium, the reviews collected will remain as long as the loan originator continues to be part of the program
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* For eligibility and participation, we adhere to the definition found here. BrokersUnited has the sole discretion to prohibit participation by employees of banks, credit unions, and independent mortgage bankers who do the majority of their business as a mortgage lenders.
